570 South Ave. E, Cranford, NJ | 908-272-3900

Personal Training

Meet our Trainers

Doug Petschow : Founder, President and Owner

Doug Petschow

Founder, President and Owner

Mr. Petschow graduated from Cranford High School in 1994.  He attended the University of Scranton majoring in Finance and History.  He worked for Metlife Investments as a Financial Analyst for 4 years along with personal training on the side before going back to school full time earning his MBA from Rutgers University. Since then Doug has worked as a Product Manager/Pricing Specialist for Dun and Bradstreet, along with working part time with the Family run business (Cranford Sunoco).  Doug is a Cranford Firemen / EMT, President of the FMBA (Local 37), Delegate and Representative of the NJ Firemen’s Relief Association and is a Director on the Cranford Chamber of Commerce.  He is also a member of the Cranford Jaycees, the Cranford Elks and the Cranford/Clark Mens Softball League.  In his spare time you will find Doug at the baseball field either coaching or playing.

Robert McGrady : Personal Training Director

Robert McGrady

Personal Training Director

Robert grew up in East Orange and was a member of the Clifford J. Scott Basketball Team, the 1982 State Champions. He attended Rutgers University at Newark where he was the MVP of the varsity Basketball Team his freshman year. He graduated with a BA in Political Science.† He worked in the insurance industry for 10 years as a Technical Claims Specialist and two years as a Telecommunications Sales Representative with Avaya Technologies, formerly Lucent Technologies.  He decided to pursue a career in the fitness industry after seeing so many people fall victim to obesity and bad health do
to hectic lifestyles. He is the Fitness Director of Strength-N-fitness and teaches a Total Body Conditioning Class.  Robert is a high energy, high output motivator. His classes are fun and engaging. Robert combines strength training and cardio to his group fitness classes.

My personal training programs focus on you the client – and your unique needs. I will work with you to create the body of your dreams in record time. My programs are specifically designed to help you understand what is going on with your body. I will reveal the secrets of how you can finally…

  • Sculpt your physique
  • Incinerate your body fat 24/7!
  • Gain valuable lean muscle mass
  • Be more efficient and get results
  • Get in the best shape of your life
  • Access unlimited energy
  • Unleash your body’s full potential

Mike Brown : Director

Mike Brown


Mike Brown is the product of the Scotch Plains schooling system, after graduating from Scotch Plains Fanwood H.S, Mr. Brown attended Trenton State College(The College of New Jersey), where earned a B.S. in Business. After a brief stint in the corporate arena, he returned to doing work in the health and fitness field and became an AFAA (Aerobics and Fitness Association of America) certified personal trainer. Mike has expertise in
administering fitness programs for weight loss, strength training, cross training, body sculpting and circuit training. He most enjoys working with clients that are fully committed to learning and improving their health and physical well-being.

Ricardo Poblah : Instructor and Trainer

Ricardo Poblah

Instructor and Trainer

I am a tough personal trainer and group fitness instructor with a pleasant disposition. I am, also, a Pilates and Spinning instructor. My clientele includes older population, normal men and women, looking to get fit and feel better about themselves, and a lot of athletes.

Gabriel Latifi : Trainer

Gabriel Latifi


Gabriel has recently joined the Strength and Fitness club training staff.

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